Hi, I'm Peter Lazou, serial entrepreneur, venture builder, NED and trusted advisor.If you're a business leader wanting to grow your venture and make bold and creative moves, I serve as your second brain.


A highly energetic and forward-thinking serial entrepreneur and catalyst.I create and nurture ventures from the ground up, contributing significantly across diverse sectors in FinTech, Automotive, and Sports Tech. My efforts have led to the creation of award-winning technologies and the successful exit of three companies.My professional journey has taken me across four continents, enabling collaborations with exceptional talents. This global perspective is crucial to my continued commitment to driving change, pushing the boundaries of innovation and design, and shaping the future of interconnected technology in the corporate and startup realms.Inventor
4 Patents.
Giving Data a Voice™
- AITA Regional Insurance Best Newcomer
- IFSEC Innovation Excellence
- Red Herring Asia 100 Winner


  • Co-founded and recently stepped down from my role as CEO at SportScientia a health and sports tech startup, where I designed the AI-driven underfoot precision technology. I sit on the board and support on strategic partnerships and investments.

  • Advisor to portfolio companies at Loyal VC.

  • NED at RIMM a sustainability management company making sustainability accessible and actionable.

  • Growth Navigator at NBT (Next Big Thing) Supporting international startups' global growth through NBT's accelerator programs as a Growth Navigator by providing workshops, one-on-one sessions, and group coaching.

  • Strategic and Investment advisor to the board at Nexplain, a safety and security company and its group of companies.

  • Member of the Emissary leadership Group for the Responsible Finance & Investment Foundation RFI. Introduced and co-created the direction and vision of the RFI Global Virtual Innovation Hub (GVI Hub) program for FinTech startups.


I consulted on a number of innovation projects to create solutions and launch initiatives.

  • Ran the corporate innovation and intrapreneurship program at Cyprus Telecom Cyta and Cyta Hellas in Greece. I also introduced a monthly forum called ‘Shots of Inspiration', where I regularly spoke and invited guests to share their entrepreneurial stories.

  • Co-directed and launched the Founder Institute, the largest startup launch program in Cyprus and Milan.

  • Co-designed an MVP for an electronic contracting system for automotive and finance for CIMB Bank in Malaysia.

  • Worked with Standard Chartered Bank Singapore to design a wealth management MVP.

  • Served as Chief Innovation Consultant at Tricor Global.


I partner with executives, providing valuable insights and guidance, bringing a different and fresh perspective to support their decision-making process.Building something new can be lonely and a rollercoaster ride. I’ve been through it. Sometimes it works, sometimes it doesn't, and it's part of navigating the unpredictable journey.Getting a grip on your business requires creativity, an open mind and adaptability in the face of uncertainty. It requires aligning leadership efforts and implementing strategic actions, which are vital in mastering business dynamicsMy role is to share stories and insights, helping you envision future possibilities while balancing traditional advice with the strategic actions needed for growth. It is a balance between traditional advice and hiring a full-time executive.If you need help, let's have a conversation!



A software-enabled hardware startup in health and sports. We are currently in elite football clubs and validated by the NBA. We use artificial intelligence and machine learning to seamlessly capture gait analysis in real-world conditions and provide 3D depictions of the foot during both swing and stance phases of the gait cycle, which is critical for athletic performance, injury prevention and longevity.I was the CEO and directed the product and company's vision, direction and technology. I am a co-founder currently supporting strategic partnerships and investment and sitting on the board.4 Patents filed.

IB Management Solutions

Interactive Voice Recognition
I designed and implemented an IVR platform across 65 locations in the UK - the first automated IVR for ATM cash replenishment.
Regret? Never patented it.Acquired.


I was the CEO (outside USA) of a biometric key management solution for the automotive (Ford, Mercedes-Benz, BMW and Mini, Porsche, Audi, VW, Land Rover...) security industry and the ICC - The Hague.Cash-in-transit product.
I designed and implemented the first secure biometric fingerprint system for managing safe-keys in cash-in-transit operations.
Award-winning technology.
Regret? Never patented it.

COIN Financial Systems

Electronic Finance - the first electronic credit approval system connecting lenders and consumers for Ford Credit Europe Bank.I joined the company as a field support rep then promoted to manager. Upon returning from the US management program, I joined the board as a shareholder, heading up sales and marketing for the UK and Europe.Acquired.

speaking & mentoring

  • Horasis Extraordinary Meeting - Speaker

  • Horasis Global Meeting - Speaker | Chair

  • Horasis Asia - Speaker

  • Horasis China - Speaker

  • Horasis India - Speaker

  • Horasis Visionary Circle - Speaker

  • George Washington University - Guest Lecturer

  • Berkeley University - Student Event Speaker

  • Parliamentary Assembly of the Mediterranean (PAM) - Speaker

  • Abu Dhabi SME Hub - Mentor

  • Hype Sports Innovation

  • Qatar Sports Accelerator - Mentor | Judge

  • E-Textiles for Sports & Fitness Application Workshop | Speaker

  • Domus Academy - Visiting Lecturer

  • Level39 - The Future of Impact Investing in Tech - Speaker

  • Creative Business Network - Judge

  • Domus Academy - Lecturer

  • Red Cross Innovation Lab Kenya - Speaker

  • DeFINE & CAST Online Investment Forum - Speaker | Judge

  • ESIL (Early Stage Investing Launchpad) - Speaker

  • European Business Network (EBN) - Speaker

  • Expanse Summit (How to invest in early-stage startups) - Speaker

  • Expanse Summit: Impact Investing in Tech - Speaker

  • Startupbootcamp - Speaker | Mentor | Judge

  • Founder Institute - Global Host | Speaker | Mentor

  • Startup Grind - Speaker

  • Blast Project - Speaker | Judge

  • Roma Moto Day - Speaker

  • European Innovation Academy - Italy - Speaker | Mentor

  • European Innovation Academy - China - Speaker | Mentor

  • European Innovation Academy - Portugal - Speaker | Mentor

  • Women Fit For Business - Speaker | Mentor

  • Startup Live - Mentor | Judge

  • Women Fit 4 Business (WF4B) - EY Cyprus | Mentor